Connecting with potential photography clients
In the latest episode of the Creative + Moneywise podcast, humanitarian photographer Babita Patel shared her go-to method for connecting to potential clients and getting positive results. She tried many different approaches:
“And the only thing that really worked was word of mouth… Word of mouth was the best one and it was a lot of asking friends of friends, repeatedly asking friends of friends, reaching out, doing my research and asking a friend for that specific connection. Or asking a client for a connection. That worked way more than anything else has ever worked…
“And so you know, occasionally checking in with people and also asking for something very concrete, you know here’s three people that I’m interested in talking to. I see you’re connected to them on LinkedIn. Do you have a strong enough connection with them to introduce me to them? Here is, like, three sentences you could say. And edit this as you wish. Make it very easy for the other person to not do the work that you’re asking them to do for you.”
Don’t you love her way of doing things? Be sure to listen to Babita’s full podcast interview to hear more interesting stories about running a successful small business, including all the different ways she makes money from photography.